Brief
After 12 years, Cannings Purple needed a brand refresh to refresh out visual identity and give us a brighter, more modern execution.
The solution
As lead designer, I was responsible for the creation and execution of the new brand. A new brighter colour palette was chosen, new image guidelines and icon.
My role
- Logo ideation and design
- Stationery
- Website design and build (using builder)
- GDN Banner design
- Pull-up banner design
- Proposal template design
- Video bumpers and lower thirds
- Icon suite creation
- PowerPoint template
- Advertising collateral
